GCD: Eric Cosper
Sr. Art Director: Jen Ma
CW: Shireen Beygui
Exec. Producter: Erin Fox
Key Art Animation: Jasmin Guinn
Social Post Animation: Jen Ma

HPWU + Cricket Wireless

To kick off the launch of the new augmented reality mobile game, Harry Potter: Wizards Unite, Niantic teamed up with Cricket Wireless to bring the magic of Harry Potter to real-world retail stores.


Key Art

We created a magical key art across eComm sites and social channels from the POV of our Cricket character, Dusty, playing the AR game. 


Social Posts

We took inspiration from the Harry Potter films and created a series of “magical” posts with fun elements from the Cricket characters.